Monday, March 21, 2016

Amazon Whisperer

Amazon Whispers
 
Picture By, Smart Hologram
Revenue Drivers:

            Since my product is technology related, the easiest way to start is a joint venture with Apple. Apple has established a high quality standard, and is known for its innovative products. My product is futuristic, and needs to be branded at the same standard. However, my product is unknown. Therefore, customers don’t trust it. Establishing equity financing and joint venture with Apple will be the fastest way for financing and immediate trust in the brand. Besides Apple’s part ownership in the venture, Angel Investors are another revenue driver. My Angel Investors are: entrepreneurial, enthusiast, and professional. In return for investing, they have a seat on my board of directors.

Next “Big” Thing:
            The next thing customers want is live interaction. Some customers can’t let go of their smart devices. They are locked on it even in a social situation. When the phone says, “bing!” They have to check it. Let’s bring social back into the situation.

Product Enhancement:
            This object is a similar feature to the product that I’m offering. Ori is a type of smart watch that will be able to use holograms as a form of communication. You can set your personal hologram to a recording if you are unable to project live. Your hologram will then be able to lip sync your text or phone call. This existing product is on a much smaller scale, then what I’m offering. This technology will definitely improve user experience.

Amazon Product:
            The product I found on Amazon that is close to the element I want to add to my smart watch is called, Smart Hologram. It’s a universal 3d projection pyramid that is compatible with all smartphones. It’s basically four transparent lenses that can be shaped together to form a pyramid, and placed on top of your phone for effects.

Customer Reviews:
Pros:
·         Novelty item for children.
·         It’s a cool gadget.
·         It creates a 3D image like it’s supposed to.
            Cons:
·         Customers want to use this on their tablets, and they can’t because the device is too small.
·         It doesn’t impress adults.
·         It’s a flimsy piece of plastic.

Design Changes to Product:
            I would design this product on a larger scale. I would also create a mini projection instead of the transparent lenses to create a more realistic effect. This would be similar to how Atmosfearfx creates their illusions. It would project out of the camera lens. This would hopefully increase interest in the adult target market, as well as be used on any device.

New Product Change:
            The addition I would make to my current product would be the projection released through the camera lens. This is something that I didn’t think about. My smart watch would need to have an additional feature. Such as, the ability to take photos. The camera lens would be built in the watch and centered upright. You can lift your wrist to take quick photos. You will then be able to use the projection upright on your wrist as well. Next would be the swiping feature. This is where you would be able to swipe the hologram on another surface for a more comfortable view if you’re not mobile.

Additional Product Offering:

            This product gave me ideas on how to build this awesome element into my smart device. Although it wasn’t the device itself, it lead me to create something better. I also forgot about the photo feature. Everyone likes to take pictures on their phones now. The camera qualities are increasing on smart devices. This is another nice element to add to my device. 

3 comments:

  1. Hi Brittany!

    I really enjoyed your post overall and think your idea is extremely creative. Holograms and other innovative technologies are definitely emerging markets of the future, and I think getting a head start on being the first in this industry is awesome. Your post was very well thought out, especially your pros and cons. I thought you found a product on Amazon that related well to your business concept, and tied everything together quite nicely. Great job overall!

    Here’s a link to my blog post if you’re interested in reading about what I came up with for this assignment: http://michellekelleyuf.blogspot.it/2016/03/week-11-amazon-whisperer.html

    Thanks for sharing!

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  2. Brittany-
    I loved reading about your product. I've actually never heard of anything similar to this before. I think its great that you're thinking about the bigger picture. I think trying to partner with apple would be very beneficial. Good luck with your product! Check out my blog at: http://kprovey.blogspot.com/2016/03/amazon-whisperer.html

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  3. I think that this is a really fantastic idea! I enjoyed reading about it in your post because you have a lot of great information and it seems like you have done a lot of research. If it were me, I think that I would buy this product from you just because it seems so futuristic. Plus, with you having it backed by Apple it makes it seem much more reliable and like I can trust it, as you said. Great post! If you are interested in checking out my blog, here is the link:
    http://derekfoster321.blogspot.com/2016/03/week-11-amazon-whisper.html

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